Extensive Direct Marketing
Experience is Yours
with
Consultant Rene Gnam...

A constant creator of promotional campaigns and sales strategies, Rene Gnam is a direct marketing consultant who assists with marketing plans, writes copy, and designs top-pulling mailings, ads, catalogs, and web pages for business, consumer, and professional audiences.

CONSULTINGPhoto of Ren� Gnam

Gnam has worked for hundreds of small to mid-sized companies that tap his mind for new marketing clout and growth. He has also consulted for giants like Diner's Club, duPont, General Motors, IBM Canada, McGraw-Hill, Minolta, Norelco, Novo Enzymes, Clairol, and the U.S. Library of Congress. Typically, he advises on database marketing... establishes test and roll-out pricing...analyzes and evaluates previous and current campaigns...and recommends new marketing strategies to bolster your bottom line.
 

CREATIVE SERVICES

Gnam tunes up your current promotions or creates new mailings and ads as needed.

His direct mail advertising has successfully sold billions of dollars of products and services for small and large companies, raised millions for non-profits, and even brought new patients into doctors' offices around the world. He has sold nearly everything -- from pre-natal care to burial plots, from office supplies to office buildings -- by writing and designing effective sales promotion pieces, ads, mailings, web pages, catalogs, and brochures.

PUBLIC SPEAKING

A frequent conference and seminar speaker, Gnam has often been called "the most motivating speaker in the direct marketing world." He is noted for giving attendees powerful headlines, copy ideas, vibrant layout concepts, and tested marketing methods right on the spot in his responses to audience questions. Gnam has trained over 19,000 ad/sales/marketing execs and business owners.

ON-SITE WORKSHOPS

Gnam is a leading authority on the science of direct mail testing and the art of structuring persuasive copy and design for business and consumer markets. Abreast of all response innovations, he initiates many of them and brings this expertise to many companies by on-site consulting workshops that address their specific objectives.

SOME ACHIEVEMENTS

  • Selling carloads of Canadian steel to Saudi Arabia for Wonder Steel Manufacturing.

  • Selling millions of alternative medicine ointments, gels, pills, creams, rubs, shampoos, and millions of nutritional supplement pills, tablets, powders, and liquids.

  • Selling religious records to disk jockeys for Christian Herald.

  • Helping elect a conservative candidate to the Danish parliament and a liberal      to the British Columbia provincial government.

  • Eliminating millions of refund requests by redesigning Clairol Frost & Tip's instruction booklet.

  • Convincing MDs, DCs, DOs, and DDSs to buy books, tapes, and courses to better practice their professions.

  • Launching Popular Computing  magazine with 200,000 subscriptions and then helping convert it to Byte  with 300,000.

  • Teaching thousands of Canadians, Danes, Italians, Poles, Russians, Swedes and Germans how to adapt American techniques for effective print and web marketing..

  • Developing new formats and publishing prototypes for a variety of clients.

  • Increasing "participating dealerships" for Ford Motors.

  • Increasing "seasonal servicing" for all General Motors car divisions.

  • Helping elect John V. Lindsay and re-elect Hubert H. Humphrey.

  • Selling millions of books, records, association memberships, insurance policies, newsletter and magazine subscriptions, and garnering millions of conference, seminar, and special event registrations.

Logo for Florida Direct Marketing Hall of Fame InductionHONORS

Elected to the Florida Direct Marketing Hall of Fame, Rene Gnam is a leading response consultant who has won numerous awards for creative direct mail and marketing savvy. He was selected by the United States House of Representatives for testimony on implementation of the Zip Code program, and by PBS-TV affiliate KET to create and present the world's first television series on direct mail marketing, The Business of Direct Mail.


Gnam is the author of Rene Gnam's Direct Mail Workshop (four printings by Prentice-Hall). Numerous Rene Gnam articles on direct mail marketing techniques have been published in Direct Marketing, Target Marketing, Folio, and several other industry titles. A founding director of the Association of Direct Marketing Agencies, he is listed in Who's Who in Advertising  and is a frequent guest speaker for trade associations, publications, corporations, and civic groups.

PUT RENE GNAM ON YOUR TEAM. SEND HIM AN E-MAIL TODAY!

a photo with a touch of humor, Gnam's grandson covered with chocolate cake

 alt=""Consultation Meetings alt="" Copy & Design alt=""Tune-ups

 alt="" Consulting at a Distance alt="" Workshops alt="" Your Creative Day

alt="" New Ads, Mailings, or Catalogs alt="" Marketing Strategies

 alt=""Web Site Help alt="" Critiques alt="" Free Articles by Rene Gnam

Rene Gnam is a Marketing Consultant and Advertising Copywriter

Take Advantage of Rene Gnam's Experience & Expertise!

 

CLICK HERE for ADS, FLYERS, BROCHURES OVERNIGHT

 

CLICK for MAILINGS, WEB PAGES, CATALOGS A LITTLE LONGER

  CLICK for CONSULTING AND CREATIVE WORK AT NORMAL SPEED
Call Now...813-407-8400 or send a fax to 813-475-4354

You can reach me anywhere by e-mail: Rene@ReneGnam.com